Design explorations

Imagine your store
in a new light.

Two original directions for a lighting retailer. These are studio concepts, not client work — a way to make the possibilities tangible.

2 design concepts shown.

Luma and Form & Field are illustrative studio identities. Products, prices and interfaces are demonstration content.

Concept 01 / Luma

Inspiration,
without the friction.

An editorial ecommerce direction: warm imagery, clear navigation and useful buying information. Room-led discovery introduces the collection, while product specifications help the shopper decide.

  • Shop by room, style, category or brand
  • Clear dimensions, finish choices and availability
  • Mobile browsing designed around real product decisions
Create a store like this

Concept 02 / Form & Field

Your showroom.
One connected story.

A retail-first direction that brings the showroom into the online experience. Customers can discover products before visiting, and your team can work from a shared catalogue and agreed stock rules.

  • Location-aware product and pickup information
  • Online and in-store journeys planned together
  • Product questions and consultations given a clear next step
Connect your showroom

Your next chapter starts here

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Let's turn
the lights up.

A better website. A connected store.
A clearer plan for what comes next.

Tell us about your store